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Club News


17 July 2014

Club News


17 July 2014

New Programme Sponsorship deal announced...

WALSALL Football Club can today announce a new sponsorship deal with Acorn Group, making them one of the key commercial partners within the club.

The Acorn Group has become the Official Matchday Programme Sponsor of Walsall FC and will also provide a highly visible pool car to the Club, which will raise the profile of both across the Borough. 

With a range of stadium advertising, match sponsorships and product placement opportunities throughout the season, Acorn hope to further develop their strong community links through their partnership with The Saddlers.

Managing Director of Acorn, John Abnett said: "As a dealership, we are thrilled to represent such quality names as Kia, Ford and Mitsubishi, and now we are strongly linked to another quality brand through our partnership with Walsall Football Club. 

"Acorn has a long history of success within the motor industry, and we are providing one of our most versatile and robust off-roader vehicles – the Kia Sorento – as the club’s pool car. 

"The Sorento will be branded in club colours and will travel all over the Borough and beyond – it is our honour to be associated with the club in this way." 

Walsall Football Club’s Chief Executive, Stefan Gamble, agreed: "This is a very important and new sponsorship for us and will give our fans direct access to a car dealership with over 50 years of experience. Acorn will also be amongst the inaugural members of the 1888 Club – our brand-new Executive Matchday Suite aimed at businesses as well as long standing season-ticket holders."

Acorn Group will also be one of the first advertisers on the new digital scoreboard, which is being installed at Banks’s Stadium for the coming season, as well as featuring heavily in the Matchday Programme and here on 

Saddlers' fans can also watch out for offers and promotions from them throughout the season as well as looking out for the very best car purchase and leasing deals by visiting or calling 01543-685 656. 

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